Recently, MRISSTIME, the world’s top luxury watch brand, announced that it would release 10,000 NFT watch products and put them into OpenSea, Rarible, and other NFT markets.

It was reported that MRISSTIME had collaborated with top designers to create 10,000 unique NFT watch products, each corresponding to physical finished products. According to plans, the price of each NFT watch product is expected to be 1 ETH. Purchasers of NFT watch products can scoop other regular consumers and obtain corresponding physical products at a discount.

MRISSTIME is a wholly-owned subsidiary of SWISS TIME GROUP. SA., a century-old watchmaking company. As to its brand positioning, MRISSTIME exquisitely combines fashion and luxury and perfectly retains the sense of science and technology.

Plans and value of releasing MRISSTIME NFT watch products

So what are MRISSTIME’s specific plans for NFT watch products?

The above person in charge of MRISSTIME briefed the reporter that, according to the needs of brand members, MRISSTIME would customize watch products annually. Since 2022, MRISSTIME has collaborated with top designers to create 10,000 unique NFT watch products, each corresponding to physical finished products.

According to plans, the price of each NFT watch product is expected to be 1 ETH. Purchasers of NFT watch products can scoop other regular consumers and obtain the corresponding physical products at a discount.

For example, the MRISSTIME MR-025 series, whose total weight of carbon fiber buckle is not more than 22 grams, uses Swiss titanium alloy ultra-thin hollow mechanical movement, ultra-light carbon fiber case and crown, Swiss ultra-light high-density nylon telescopic watchband. This series is priced at more than 200,000 RMB because of its classic styles. However, as this series is rationed, members need to order more than a year in advance to get the product. According to the introduction, the MRISSTIME MR-025 series is also on sale in the NFT series released this time.

The attributes of NFT make every product unique, authentic, and indivisible. Therefore, since 2021, artists, celebrities, and Internet giants have made their foray into NFT, making the price of NFT repeatedly hit new highs.

Since MRISSTIME is the first watchmaking company to enter the field of NFT, MRISSTIME says that MRISSTIME NFT has three main advantages:

• A store of value. MRISSTIME NFT watch products will be recorded on the blockchain forever;
• A rise in value. Because of the high value of MRISSTIME physical products and the high liquidity and low entry threshold of NFT products that receive attention from capitals, MRISSTIME products are credited with total investment value.
• Brand premium. NFT technology provides purchasers of MRISSTIME products with unique authentication and rights confirmation. As a result, MRISSTIME NFT owners can offer creators, audiences, and blockchain developers another viable way to earn profits.